Nationwide UK test drive programme
An exclusive opportunity to experience Ferrari’s performance.
The Ferrari Esperienza Tour is a nationwide UK test drive programme designed to give prospective clients an exclusive opportunity to experience Ferrari’s exceptional performance in carefully selected locations.
Acting as an extension of the Ferrari team, Emerald Events delivers the operational planning, logistics and guest experience required to ensure every event reflects the premium standards of the Ferrari brand.
End-to-end project management, at every stop on the tour.
Emerald Events provides end-to-end project management for the Ferrari Esperienza Tour, overseeing every stage of planning and delivery. Our responsibilities include venue sourcing and management, guest list administration, guest communications, vehicle transport and logistics, on-site event coordination, budget management and operational planning.
Working closely with Ferrari and trusted suppliers, we coordinate every detail to ensure each event runs seamlessly, delivering an exceptional experience for both guests and the Ferrari team.
By integrating with Ferrari’s internal operations, we provide a trusted extension of the brand, enabling every tour stop to be executed to the highest standard.
